We had a great website that looked amazing, but something was missing. In order to take our business to the next level, we were going to have to make our site transactional, a feat in and of itself. We worked with the developer to get everything in line so that ecommerce would be a possibility for us, which meant a lot of updates to the site already in existence.
I kind of hated us to mess with things since everything was working so well, but I was promised a few small changes would mean a lot of additional revenue once we got the ordering functions up and running. Turns out, everyone was right and this is the best thing to happen to our business in over a decade. Now we've got orders coming in from all over the country which is something I never imagined possible, and I suppose it's not a bad thing to be too busy to keep up. I only wish we had invested in this technology much sooner!
This guest post from Lenny McknightSubscribe to Jif Photo Journal by Email